Can we Beat the Fiesta Movement?
As a conceptual exercise in being part of the machinery of Social Networking and Digital Media Communications, we have come up with a particularly August-type idea. To match the mighty Ford, we think that we can market The Haggis to Californians. But we don’t know how.
So, we’re asking you all to email us a couple of ideas on how to reach a Californian market place by using Social Media Marketing just by
clicking here, then we’ll put them all together and present them in a
Haggis Marketing Plan in the next issue of the
Little Red Booster, and don’t worry; you can be as anonymous as you like.
* Since writing this, the potential for marketing Scottish products to the US has deteriorated due to the Lockerbie bomber release. As it is a concept, we are going to stick with it, but we do realise the suddenly increased sensitivity of what was just an idea a week ago...