Welcome to the email newsletter of Brandboost, written to inform, interest and nurture understanding of the world of Digital Communications Media. We will bring you regular newsletters underlining what is possible, what might one day be possible, and how to best use what is out there for businesses wishing to tap into the phenomenal resource that is digital marketing.
Not everything will appeal to everybody, but that’s ok – just skip through those bits, and look for our favourite sites, best usage and articles that you are interested in. And remember, we’re always on the end of the telephone if you want to talk. Or mail us. Or tweet us. Or find us on FaceBook. Or text us, or just pop over for a coffee. We’re not digital.
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Online marketing news from Brandboost. Issue 9, 2011
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Making the most of online marketing with SMO |
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| Chrysler was recently forced to apologise after someone at the agency employed to handle their Twitter marketing misappropriated the account to express their frustration at the drive to work in Detroit (also Chrysler’s home town). This person lost their job and the agency lost the account. Read more |
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It's not what you say, it's the way that you say it |
| In marketing and communications, we aim to use the written word for maximum impact. We choose words carefully to gain the attention of our target markets and create positive outcomes for our clients in sales and public awareness. So far so good – that’s nothing new. Read more |
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The Technology For Marketing & Advertising Event |
| There is a lot of talk in business circles about the web, internet marketing, measure this and measure that, digital networking, LinkedIn, Twitter, Facebook and the like, but if you want to have a conversation with the leading edge, then TFM&A is the place to go. Read more |
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JAPAN DISASTER - SOCIAL MEDIA AT ITS BEST! |
| A “Condolences to the people of Japan, particularly those who lost loved ones in the earthquake & tsunamis. U.S. stands ready to help.” Tweet from President Obama. Read more |
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The mobile movement - what the future holds... |
| The growth of the mobile internet is expanding rapidly as the popularity for smartphones and tablets shows no signs of abating. Read more |
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God is not on the side of the big battalions, but on the side of the best shots. (Voltaire) |
| North Africa is alight with rebellion. The first shots of this wave of revolution were fired from keyboards and BlackBerrys over the wires of the internet, but the largest weapons brought to bear have been the traditional media still in the hands of the leaders of the countries. Colonel Gaddafi still postulates on radio and television whilst his opponents gather their strength via Tweets and Facebook entries... Read more |
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