| Service |
1. Troposphere |
2. Stratosphere |
3. Mesosphere |
4. Thermosphere |
5. Exosphere |
| PRIMARY ACTIVITIES |
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| Blogging - using our 'seo-rich' service |
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Site design and profile development
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Blog writing, tagging and posting
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12 a year |
12 a year |
18 a year |
24 a year |
36 a year |
Facebook |
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Profile development and minisite design
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Populate Facebook
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Management and fan engagement
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Weekly |
Weekly |
Twice Weekly |
Daily |
Daily |
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Facebook ad campaigns
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Fan/friend seeding (campaign relevant)
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Twitter |
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Page design and profile development
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Profile - directory submissions
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Management and fan engagement
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5 tweets a week |
10 tweets a week |
15 tweets a week |
20 tweets a week |
25 tweets a week |
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Friend seeding
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LinkedIn |
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Set-up company and group pages
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Discussion and comment development
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1 hour a month |
1 hours a month |
5 hours a month |
10 hours a month |
12 hours a month |
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Management and updates
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Monthly |
Monthly |
Weekly |
Weekly |
Weekly |
YouTube
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Setting up and designing a channel
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Uploading, tagging and describing videos
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Management and updates
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Friend seeding
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Flickr
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Page set-up
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Uploading, tagging and describing photos
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Up to 50 a year |
Up to 100 a year |
Up to 200 a year |
Up to 350 a year |
Up to 500 a year |
| PR release production |
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PR release writing
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12 pieces a year |
12 pieces a year |
18 pieces a year |
24 pieces a year |
36 pieces a year |
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PR release online submissions - excludes PR site fees
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| Brand reputation |
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Management and reporting
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| Social media effectiveness |
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Management and reporting
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Monthly |
Monthly |
Monthly |
Monthly |
Monthly |
SECONDARY ACTIVITIES
Final choice dependent on business model and needs |
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| Blog commenting |
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1 hour a month |
2 hours a month |
3 hours a month |
| Blog outreaching |
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| Social news/ content listings - DIGG, Reddit |
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1 hours a month |
2 hours a month |
3 hours a month |
| Social bookmarking - Delicious, Stumbleupon |
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1 hours a month |
2 hours a month |
3 hours a month |
| RSS distribution - including Feedburner |
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| Location - based activity - FB places, Foursquare |
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| Location - based research & review sites - YELP |
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| Simple video production |
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1 a year |
2 a year |
3 a year |
| FriendFeed - set up and management |
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| Podcast development, production & distribution |
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PRICING
(all prices exclude VAT) |
1. Troposphere |
2. Stratosphere |
3. Mesosphere |
4. Thermosphere |
5. Exosphere |
Set up services
(one-off cost) |
£1,000 |
£1,500 |
£2,000 |
£2,500 |
£3,000 |
Typical monthly costs
(based-on annual contract) |
£780 |
£1,170 |
£2,275 |
£3,900 |
£4,775 |
YEAR ONE COST
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£10,360 |
£15,540 |
£29,300 |
£49,300 |
£60,300 |